Veronica Soto Urribarri is a seasoned professional with a diverse background, having previously worked as an attorney in Venezuela and a real estate agent. She is now making significant contributions in the field of media and communications. With a passion for storytelling and community connection, Veronica has built a successful career at NBC Telemundo Minnesota in the Partnerships Department. Her dedication and strategic approach have made her an invaluable asset to the organization.

Born and raised in a multicultural environment, Veronica developed a deep appreciation for diversity and cultural exchange from an early age. This background has significantly influenced her work, inspiring her to create a coaching program for immigrants and startups. Her commitment to fostering inclusivity and representation is evident in the initiatives she undertakes within the media landscape.

In addition to her professional achievements, Veronica is recognized for her philanthropic endeavors. She actively supports initiatives that empower and uplift marginalized communities, aligning with her belief in the transformative power of media to drive positive change. She co-led the non-profit “La Papelera Tiene Hambre” in Venezuela and is currently a board member for Raíces Sagradas in Minnesota.

Since moving to Minnesota in 2020, Veronica has been committed to building bridges between the Latino community and the diverse array of businesses and organizations in the region.